The Runaway

NINES Fall 2014 Collection

Shades of black and a touch of nude, deepened with textured knit, faux shearling, slick leather – this collection is full of boldness and a dark danger for the femme fatale on the run.

Designed and developed Spring/Summer collection for Nines based on brand identity, positioning and identified fit, fabric, and color trends among our top-selling styles

Create tech packs, flat sketches and cost sheets for each style

Coordinated with PR to develop a marketing strategy through blogger partnerships, celebrity outreach, and editorial placement

Facilitated production planning and created production PO’s for each style

Coordinated all photo shoot production including conceptualized art direction, hair and makeup, sample inventory, photo selection, minimal photo editing, and film direction